Monday, June 25, 2012

Art and Copy Trailer, featuring billboard installation footage

Art&Copy is a documentary about advertising, but what was interesting to me was the footage and statistics regarding the installation of vinyl billboards. All that vinyl and where does it end up after the campaign? Interesting footage in the documentary itself about an advertising warehouse with all the billboards at about 1:19. You can watch the documentary on Netflix.

Friday, June 8, 2012

Notebook Sleeve Design

Made a prototype for a notebook sleeve according to a customer's specifications. I had always wanted to offer something like this but I thought that there might be too much competition. Maybe the genius is in putting up the listing as a made-to-order item. 

This one has an eye staring at you. Might make someone think twice about knicking it. I put a nice slippery nylon lining in it.  Perhaps a future version will have some of that fake fur I have on hand.

Anthropologie's version by Swarm

I'm interested in making these, especially since I saw an iPad sleeve made out of old oil paintings from Anthropologie. Check out the rugged sewing and the WHAT THE HELL $248 price! Link

Monday, June 4, 2012

Workin' Hard But is it Hardly Workin?

I had been kind of bummed out about the state of sales on my Etsy shop, so on a whim I listened to Pricing for Profit from the Etsy Success seminar series. That gave me a boost to work on things and check out the other videos in that series.  Plus lately I have had tons of energy.  I re-photographed many of my listings, finished some backlogged projects, boosted inventory, reworked key words, and did some storytelling with my product descriptions.  Lots more to do, as there always is, but that's it so far.

I guess it is starting to pay off, I can see the view counts rising.